Do you know where your business will be in five years’ time? Or whether you’ll make a profit this year? Do you sometimes wish you could just discuss ideas with someone who really understands how businesses work and won’t judge you? Our business and finance advisor, Hilary Singleton, can help with all of these things and much, much more.
Hilary specialises in working with SMEs who can’t afford a full-time business advisor but could really benefit from their expertise. She brings over 20 years’ experience working within a whole range of companies – from engineering to manufacturing, from software developers to hi-tech start-ups. “Because I’ve been involved in such a variety of industries,” she says, “I think I can help most businesses – fundamentally most of them have the same sort of problems anyway.”
Hilary can help with a wide variety of tasks, including strategic planning, producing business plans for loan applications, transitioning through a period of rapid change, HR/contract/legal issues and so on. For most clients she recommends starting off by carrying out a thorough business review.
What is this for? “The purpose of a business review,” explains Hilary, “is to look at the business as a whole, to understand what its strengths and weaknesses are. It’s a sort of snapshot of where the company is and what could be improved. The aim is to help them understand what they’re trying to achieve, how they’re going to go about it, and what information they need to make sure they get there.”
Hilary’s approach is supportive and respectful; she recognises that while some small business owners might not be so adept at the financial/strategic side of things, they are experts in their own field. “Usually businesses are set up by one person who’s got a very good idea,” she says. “As the business grows, people like bank managers need them to be more structured, but that doesn’t play to a lot of people’s strengths. If they’re an engineer or a scientist then they’re not necessarily going to be interested in or particularly good at the business side of things. Someone like me can help with that. Business owners are very good at what they do – I’ve just got a different skill set.”
As well as benefitting from the specific services that she offers, such as producing budgets, Hilary finds that clients value simply having someone to talk to about their business problems and aspirations, and help them think things through. “It’s nice to have an impartial person,” she explains, “somebody to bounce ideas off, who’s not going to judge them at all – who might say ‘well that’s a good idea, but have you tried this?’ I think people find me easy to talk to.”
As a member of GO Get Organised Finance’s team, Hilary is available to work on a flexible basis, and this is hugely advantageous to smaller businesses, in particular, who otherwise might not be able to access such expertise. “Clients can buy into my skill set as and when they can afford to, depending on what they need,” she says. “They control it and it’s agreed beforehand what it is I will actually do and what they will get out of it. They’re very clear about what they’re getting for their money.”
Hilary clearly enjoys her work, and it’s easy to see where her enthusiasm comes from; “I love helping people succeed. It’s really rewarding watching a business build from the ground up, and seeing people get their just rewards.”
We are currently running an offer of a day’s Business and Finance Overview for only £350.
If you’re interested in finding out more about how Hilary could help your business, please contact us today.